New products and services are proposed, tested, and brought to market using KeyString Labs’ innovation process. The below diagram shows the stage in the process this product is currently in. To learn more about the stages of innovation, click “Learn More”.
OpCo Focus: All Jurisdictions
Financing mechanism for C&I customers whereby Entergy “buys-down” the loan rate for electrification projects, which generate incremental electricity sales. The product incorporates line extension and revenue justification principles that enable the utility to grow physical infrastructure at a minimal out-of-pocket expense for participating customers while ensuring that the incremental investment does not adversely impact non-participating customers through rate increases.
Current business model allows for net positive benefits to be shared across stakeholder groups including participating and non-participating customers
Leveraging 3rd party financial institutions to perform lending operations is regulatory services and legal's recommendation
EML regulatory has confirmed Pilot will fall under rule 29, meaning we can proceed with Piot Alpha and engage EML customers to become pilot participants.
Team engaging Regulatory Services and EML Regulatory to adapt incentive structure and customer agreement requirements.
Working on agreements with Ascentium Capital and Entergy Legal.
Team developing relationships with OEMs and distributors for targeted electrification technology with the goal to identify potential pilot participants.
Finalize process and contractual agreements – Q3
Identify, contact and enlist 2 to 5 EML customer in Pilot – Q3
Customer Target Market Segmentation tool that will provide product target market analysis. This tool will provide high level target markets based on customer segmentation and frictions (customer data) to help innovation teams identify market size. This tool will provide specific customer data for product concept testing, pilots and demonstration projects. This tool should integrate (future) with the SalesForce CRM to provide customer leads for future products.
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